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World Architecture festival – Berlin.

November was a very active month in terms of promoting our company, services , our global reach and not least products to our partner group „Architects“

terrence_zhang_01_2400 Show image in its full size

Terrence Zhang from China is this year's winner of the Architectural Photography awards

For the second, and final time in Berlin before moving to Amsterdam, Sto sponsored the Architectural Photography Awards of the year competition at the World Architecture Festival in Berlin.

The guests, mainly director level of the world’s largest Architectural Studios, were invited to vote for their favourite image on a display stand constructed of Verotec Render (and Glass) carrier boards. As in previous years, Sto’s “ambassador” Ulrike Stotmeister was invited onto stage during the announcement of the winner at the so-called gala dinner which was attended by the architecture world’s elite- a fact reinforced by the special prize given to Lord Norman Foster immediately prior to Sto’s award.

In addition to the excellent networking opportunities, and for the first time, Sto used the festival to display or surfaces under the theme of “materiality” on an adjacent table, with special attention paid to surface for which Sto is not associated- bespoke render (StoSignature), StoSilent and StoVentec Glass. Also for the first time we were accompanied (helped) by colleagues from the German and Scandinavia organisations in the form of Martin Diestel and Katherine Jacobson. During the event , which was held exclusively in English, both used the opportunity to get to know leading Architects from their regions and agree follow up appointments.

To ensure that Sto remains in the minds of the visitors, all who voted will be captured in SMC and written to thanking them for their time, notifying them of the winner and inviting them and their staff to attend and view the images at the next exhibition at the StoWerkstatt entitled “building images” which opens on 8th of Feb. Naturally there is a reminder of Sto’s global reach, our portfolio and a link to the local organisations via